Social media is one of the fastest changing landscapes in today’s business world. As solopreneurs or small businesses, many people struggle with even just keeping up. Yet it is an essential component whether your business is online or offline – it is so integrated into people’s everyday life that negating social media is like cutting of one important aspect of marketing and revenue generation.
In this interview, social media expert Tena Pettis is going to share her experience and expertise on how to use social media for your business, without spending hours trying to be “everywhere.” We talked about the most important things you want to accomplish and how you can go about “making sense” of it all:
- How to select the best platform for YOUR social media needs to instantly zap overwhelm (it’s much simpler than you think!)
- The strongest way to drive sales through social media (it’s actually kind of “old school”)
- How to use social media to build a community component to support our businesses (it pointed back to one of my superpowers!)
- Who can benefit most from social media, and a little mindset tip to support that. (It took a little while to sink in for me, but when it did, a light bulb went on.)
You will love Tena’s energy:
Want more? You can find Tena on her website.